Alex
Braddock
I engineer growth systems that scale. Data pipelines, predictive models, and multi-platform campaigns that transform marketing spend into measurable revenue.
Case Studies
High-stakes campaigns across pharma, CPG, and tech. Results under NDA speak for themselves.
Global Pharma Brand Launch
Led multi-channel digital strategy for Fortune 100 pharmaceutical client. Built proprietary attribution dashboard from scratch using API integrations, enabling granular funnel analysis that reduced CAC by 62% while scaling spend.
5x Revenue Acceleration
Transformed struggling DTC brand through integrated content strategy, landing page optimization, and expanded channel mix. Executed Times Square billboard campaign that drove 340% spike in branded search traffic.
Startup to Hypergrowth
Strategic advisor for AI startup through product-market fit to acquisition. Trained custom AI models on proprietary data to increase operational efficiency. Built and led cross-functional team to deliver against aggressive growth targets.
Core Expertise
Technical depth meets strategic vision. I build the infrastructure that makes scale possible.
Paid Media Architecture
Expert execution across Meta, Google, Amazon, TikTok, LinkedIn, and programmatic. I don't just run campaigns—I build systems that learn and optimize autonomously.
Custom Analytics & Attribution
Proprietary dashboards built from scratch using API integrations. Real-time decision engines that surface insights others miss.
AI-Powered Optimization
Machine learning models for predictive targeting, bid optimization, and creative testing. Custom GPT deployments for operational efficiency.
Full-Stack Development
HTML, CSS, JavaScript, Python. I build the landing pages, tracking infrastructure, and automation pipelines that power high-performance funnels.
Creative Strategy
Rigorous testing frameworks that generate statistical significance fast. Creative systems designed for iteration at scale.
Team Leadership
Built and led international teams of 15+ across time zones. Track record of developing talent and exceeding targets.
Experience
12 years of consistent delivery across agencies, startups, and Fortune 500 clients.
Digital Marketing Consultant
DIG Media — Tampa, FL
Drove startup success through strategic marketing, logistics optimization, and digital transformation consulting
Trained AI models on custom datasets to increase operational efficiency and logistics performance
Managed multiple cross-functional teams simultaneously across diverse startup portfolios
Digital Media Manager
Concentric Life — New York, NY
Implemented strategic account planning with annual budgets, KPIs, and partner selection for pharmaceutical clients
Led client communications and coordinated multi-agency campaigns for enterprise healthcare brands
Directed team of analysts in research, data analysis, and social platform trafficking
Digital Marketing Manager
No Lie Communications — New York, NY
Scaled monthly ad budget from $100K to $1M while maintaining ROI through automated testing frameworks
Built custom analytics dashboard from scratch using API integrations and HTML development
Led international team of 15 digital marketers across global campaigns
Digital Marketing Analyst
Quantified Commerce — New York, NY
Leveraged deep platform analysis to drive strategic decisions and optimize campaign ROI
Accelerated career progression through exceptional performance and leadership
Contributed to global expansion of digital marketing department
Trusted By
Fortune 500 pharmaceutical brands and high-growth startups.
Technical Stack
Platforms
Technical
Let's Build
Something
Currently accepting select consulting engagements for brands serious about performance marketing at scale.
alexrbraddock@gmail.com